August 13, 2025 at 10:00 AM MT
Join us for a candid conversation about how three recent major market shifts fundamentally changed how businesses buy cybersecurity. Discover why cyber insurance requirements became more stringent, how 11 new state privacy laws create advisory opportunities, and why larger customers now demand security validation that transforms MSP positioning.
Get practical insights on transforming from vendor coordinator to trusted advisor. Learn why platform architecture beats point solutions for business outcomes and how to position comprehensive security programs that clients actually value.
Discover the three major shifts that changed cybersecurity purchasing: stricter cyber insurance requirements, expanding state privacy laws, and enterprise security validation demands. Learn how these create natural advisory opportunities worth more than basic IT services.
Understand how Todyl's business-aligned security packages solve what point solutions cannot. Learn the discovery frameworks and positioning strategies that turn compliance requirements into competitive advantages and premium pricing opportunities.
In this webinar, you'll gain actionable insights and practical strategies for MSPs looking to transform their security offerings from vendor coordination to strategic advisory services. This conversation-style session combines market intelligence with proven positioning frameworks. You'll walk away with a clear understanding of how regulatory changes create revenue opportunities, specific package positioning strategies, and proven approaches to comprehensive security programs that drive business outcomes and premium pricing.
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